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I’m working on a Marketing question and need guidance to help me study.OBJECTIVE:undefinedTo assess learners ‘ability to search and apply the key concept and principles of e-marketing.undefinedQuestions: undefinedStudents are required to do the below activities on or before the completion of the allotted time: undefinedSelect one of these three websites and visit it in order to achieve the different activities of the project undefined
undefinedAnalyze the 7c’s of this website. Then make a list of recommendations to improve the 7C’s of this website. (7 marks ) Analyze the 3 type of media (owned , paid , and earned media )used by the company that you selected , explain how the company is using each type of media by giving evidences and examples (pictures , links , platforms, application name , screenshots of google ranking … ) . (9 marks ) Give a list of recommendations to improve the performance of each type of media (4 marks).
undefinedundefinedundefinedNote: Be creative and focus on the creation of the customer value in each step of this assignment.undefinedGuidelines:undefinedChapter 4 will helps you when analysing the 7C’s of the website undefinedTry also to analyze if the websiteundefinedClearly answers “Who I am,” “What I do,” and/or “What can you (the visitor) do here.”? Resonates with the target audience? Communicates a compelling value proposition? Is optimized for multiple devices? Includes calls-to-action (CTAs)?undefinedChapters 7 and 8 will help you when analysing the 3 type of media (owned, paid, and earned media). Requirements: as the docotr says she would right enough


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