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All info in the word docs. highlighted in the work doc. Short, 1.5 page case. Need: Current Situation/Profile (1/2 – 1 page) some bullet points acceptable. Profile establish credibility through strategic analysis. Consider and demonstrate: Who – key stakeholders, Governance and roles in the organization What – what does the org do, what is strategy, Where – in the situation where are the issues, the players, activities and problems When – past, what got us here, future – strategy, where we want to go vs likely to go Why and How – did we do something, did we get here. Problem Statement (1/2 – 1page) Problem statement. A concise overview of the contributing issues and emphasis on the impact / risk / need to take action. The objective is that after we establish credibility with the audience (our boss??) we then get them to see the issues in the same seriousness / context, that we do (us having done research and considered the issues). Issues: add few bullet points to the already existing info. Measures for Criteria (up to 1 page) few bullet points for each. EXPAND: Consider criteria that fit with org strategy. Clear discussion. Clear info on how criteria will be assessed. Conclusion (1/2 – 1page) Like an executive summary


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