A 2,500 word report that critically assesses the performance culture in your organization and identifies strategies for developing and improving it with reference to underpinning academic literature and theory. In your portfolio consider the following: • The current performance culture • The efficiency and effectiveness of your current business operation • Your ability to attract and retain the right people to grow your business Marking criteria: Intro – 10% (clear introduction of there task at hand) Critically demonstrate understanding of what constitutes performance culture and drives productivity. Consider best practice in recruitment and staff development – 20% Demonstrates conceptual understanding of concepts and theories (with critical analysis) – uses current literature and references – 20% Evidence of discussion, reflection and critical analysis of the organisation’s current performance culture including strengths, weaknesses and ability to sustain growth – 20% Conclusion – 10% (integrates critical and evaluative insights with a consideration of the future of the business, demonstrating where and how changes to performance culture should be made) Structure/Grammar/Referencing – 20% NB – A report on a hypothetical small organisation is FINE – I will tailor it to fit my own organisation. We are a small company, with 8 staff.